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Video and Animation Usage by Industry: 2025 Infographic Report

If you scroll through your feed right now, chances are, most of what you’ll see is video.

Whether it’s a product demo, a flashy motion graphic, or an explainer reel, video and animation aren’t just trends anymore. They’ve become how industries speak to their audience.

In 2025, it’s not about whether companies are using video and animation. It’s about how and where they’re using it most effectively.

This blog walks you through the changing patterns in video and animation usage across different industries. You’ll also find a nice infographic at the bottom, packed with the exact breakdowns and insights you’ve been looking for.

Why Everyone’s Turning to Animation

Text and static visuals have their place. But when you’re trying to keep someone hooked for more than a few seconds, video and animation always work better.

– They hold attention.
– They simplify complicated messages.
– They help brands stay memorable.

Short-form videos, animated explainers, and even simple logo animations are being used to create strong brand recall. On platforms like Instagram, YouTube Shorts, and LinkedIn, animation-driven content often performs better in terms of views and engagement.

This is especially true for industries dealing with complex topics like finance, healthcare, education where simplifying the message makes all the difference.

Not All Industries Use It the Same Way

Different sectors have different goals, and that reflects how they use video and animation.

Marketing and ad agencies? They’re using animation as a core creative tool. Think social media campaigns, landing pages, and explainer ads.

The tech sector leans on animation for feature breakdowns and product showcases — often in sleek, minimal styles.

Education uses it to turn dull topics into interactive lessons.
E-commerce relies on motion to show off products in action.

Then there’s a wide group of industries from gaming and real estate to healthcare and media where video and animation are becoming a quiet powerhouse. In fact, these sectors combined now represent 33% of video and animation usage in marketing content, as of 2024.

We’ve included these breakdowns in the infographic below. It shows exactly where different industries stand and how much space video and animation occupy in their marketing mix.

So What Are Businesses Actually Trying to Achieve With Animation?

We often talk about engagement, but that’s just one piece of the puzzle. Our visual data digs into the real objectives behind using video and animation.

Some brands want to explain complex concepts clearly.
Others are trying to increase conversions.
Some just want to leave a lasting visual impression.

There’s also a growing focus on making brands look and feel unique. Video and animation help here more than stock footage ever could.

In our second visual, we mapped out these objectives from brand awareness to product feature demos, showing how businesses prioritize different goals when working with video and animation.

It’s not just about looking modern. It’s about being clear, memorable, and impactful in a short span of time.

Want the Full Picture?

If you’re exploring how your industry uses video and animation, or planning how to use it better, the infographic below is where you should head next.

It gives you:

A clear view of industry-wise video and animation adoption percentages
A breakdown of marketing goals driving video and animation content
Insights you can use to compare or align your own strategy

Check it out before you scroll any further.

Also, have you heard of the best animation styles for business videos on YouTube?

Conclusion

The role of video and animation isn’t slowing down anytime soon. Brands that figure out how to use it effectively with purpose, not just flair are staying ahead in communication, clarity, and customer connection.

Use the insights from the infographic to rethink your visual strategy. Maybe your industry is already ahead of the curve, or maybe there’s an opportunity to lead.

Either way, the numbers tell the story.

Suchismita Sinha

By day I create engaging content along with infusing high-volume, low-competition keywords strategically so that it gets loved by you and Google Crawler. Off the clock? I scroll for fresh ideas. (Don’t judge, gotta fuel the creativity!)

cputek.in

Posted on 23/05/2025 by Suchismita Sinha

Make Animated Videos for Patient Education: 10 Tips for Simplifying Medical Concepts

Medical jargon can be a significant barrier to patient understanding. For many patients, especially those in rural areas or from underprivileged backgrounds, medical terms are not just confusing, they are often intimidating.

Words like “hemorrhage,” “cardiomyopathy,” or “tumor resection” may sound alarming and unfamiliar, leading to unnecessary fear and misunderstanding. This communication gap not only harms patients but also creates challenges for healthcare providers.

When patients avoid or delay treatment, providers face non-compliance, increased complications, and strained relationships. This leads to a loss of resources, more costly interventions, and greater pressure on healthcare systems, ultimately hindering effective care delivery.

This is why you should make animated videos to educate your patients easily. Animation can simplify tough concepts by presenting them in easy-to-understand terms, much like explaining to a school student. It also helps avoid graphic or disturbing imagery, providing a more comfortable and accessible way for patients to grasp even sensitive or complex topics, such as surgeries or medical procedures.

With clear visuals and simple explanations, animated videos empower patients to make informed decisions and feel more confident in their treatment, improving their overall healthcare experience.

How to Make Animated Videos That Simplify Medical Concepts for Patients

When it comes to patient education, explaining complex medical concepts can often feel like trying to speak a foreign language. If you’re a medical professional or healthcare authority, you’ve likely encountered the challenge of making intricate procedures, diagnoses, and treatments easy for patients to understand. One of the most effective ways to address this challenge is to make animated videos.

Imagine explaining a surgery or medical condition with visuals instead of just words. It’s more engaging and less likely to overwhelm patients. But how exactly can you make animated videos that truly connect with your audience?

The Power of Visual Storytelling in Healthcare

Patients process visual information far better than plain text. A study even found that people retain 80% of the information when they watch a video compared to just 20% from reading text. This statistic alone proves that animated videos can enhance patient understanding and engagement in a way traditional methods cannot.

Now, here’s the best part: you don’t need to be an expert animator to make animated videos for healthcare education. Thanks to modern tools and platforms, healthcare authorities and eLearning companies can now easily produce high-quality animations without needing a massive budget.

Keep It Simple, Keep It Engaging

When you make animated videos for patient education, remember to keep things simple. You’re not making a blockbuster movie; your goal is to help your audience understand. Avoid cluttering the video with too much information. Instead, focus on one key idea at a time and present it in a clear, concise manner.

Using visuals that mimic real-life situations helps patients relate better. For example, if you’re explaining a heart procedure, showing a simplified version of the heart pumping blood, paired with an easy-to-follow narrative, will allow patients to visually understand what’s happening inside their body.

Interactive Elements Can Boost Engagement

It’s not just about watching a video. When you make animated videos, adding interactive elements such as quizzes or clickable features can really elevate the learning experience. Patients could engage with the material, test their understanding, and reinforce what they’ve learned. By actively participating, they’re more likely to remember the information and feel empowered to make informed decisions about their health.

Make Sure It’s Accessible for Everyone

It’s essential to ensure that all your patients can access your animated videos. Including captions, transcripts, and audio descriptions allows those with hearing or visual impairments to benefit from your educational content. This is an important step to ensure that everyone, regardless of their abilities, can access the valuable information in your animated videos.

Why Animated Videos Are Essential for Medical Authorities

As a healthcare authority, you may face the challenge of trying to explain complex medical concepts to patients who may be anxious, stressed, or just plain overwhelmed. Animated videos serve as an invaluable tool in this process, making the information more digestible, engaging, and memorable.

These videos aren’t just for patients, they’re also for the medical team, as they can be used for internal training or to communicate new medical procedures and practices to staff. Whether you’re working with a medical facility or collaborating with an eLearning company in India, the benefits of using animated videos for patient education are clear.

For more details, check out the infographic below for 10 practical tips on how to make animated videos that simplify complex medical concepts for patients.

Conclusion

Animated videos offer healthcare providers an effective tool to improve patient communication. By simplifying complex medical information, these videos make it easier for patients to understand their conditions and treatment options. This leads to better patient engagement, informed decision-making, and improved adherence to care plans.

For healthcare providers, adopting animated videos can enhance patient trust, reduce misunderstandings, and ultimately improve health outcomes within the community.

Suchismita Sinha

cputek.in

Posted on 23/05/2025 by Suchismita Sinha

Make Animated Videos for YouTube: 10 Tips for Boosting Views

Why You Should Make Animated Videos for YouTube

YouTube is packed with content, and grabbing attention is harder than ever. With so many videos competing for views, creators and businesses need a way to stand out. One of the most effective ways to do that is to make animated videos. Animation brings ideas to life, keeps viewers engaged, and helps boost your channel’s visibility.

Unlike traditional video content, animated videos don’t require expensive cameras, actors, or complex shooting setups. They allow for more creativity, making it easier to explain difficult concepts, tell stories, and keep audiences watching.

How Animated Videos Boost Engagement

The success of a YouTube video depends on watch time and engagement. If viewers stop watching after a few seconds, the video won’t perform well. Animation naturally keeps people engaged with smooth transitions, bright visuals, and dynamic storytelling. Make animated videos that are fun, informative, and visually appealing, and people will be more likely to watch till the end.

Another advantage of animation is its versatility. Whether you’re creating tutorials, explainer videos, or product promotions, animated content can simplify messages while keeping them interesting. The flexibility of animation makes it perfect for any industry, from education and marketing to tech and finance.

Optimizing Animated Videos for YouTube

Even the best video won’t get views if it isn’t optimized for search. Using the right keywords in the title, description, and tags will improve discoverability. A strong thumbnail and a clear call to action also help attract clicks and keep viewers engaged.

Consistency is key to growing a YouTube channel. Posting regularly and sticking to a theme helps build an audience. Channels that use animation effectively maintain a strong visual identity, making their content instantly recognizable.

Want to learn more? Check out the infographic below for expert tips on making animated videos that boost views and maximize impact.

Conclusion

In this current situation, animation offers a unique way to stand out. If you want to grow your channel and improve audience engagement, make animated videos that are creative, well-structured, and optimized for YouTube.

Suchismita Sinha

cputek.in

Posted on 28/04/202528/04/2025 by Suchismita Sinha

If Your Videos Don’t Have Text Animation, You’re Doing It All Wrong

The Power of Text Animation in Videos

Video content is everywhere. From social media to advertising, businesses and creators rely on videos to capture attention and communicate their message. But with endless content competing for views, standing out is harder than ever. One simple yet powerful technique can make a huge difference—text animation.

Many videos still can rely only on visuals and spoken words, missing out on the impact of animated text. But why does text animation matter so much? It’s more than just a stylistic choice; it plays a crucial role in engagement, clarity, and retention.

Grabbing Attention in a Fast-Paced World

Audiences today have short attention spans. They scroll quickly through content, deciding in seconds whether something is worth watching. A visually compelling video may help, but moving text adds an extra layer of engagement that static visuals alone can’t achieve. A well-placed animated text element can highlight key points, reinforce messages, and keep viewers hooked longer.

Another major factor is sound—or the lack of it. Studies show that a majority of social media users watch videos without sound, meaning voiceovers alone may not be enough to deliver the message. Text animation ensures that even silent viewers can fully understand the content. It acts as a visual cue, guiding the audience through the video without needing to rely on audio.

Enhancing Communication and Brand Identity

Videos are often used to explain products, ideas, or complex concepts. While voiceovers and visuals play a role, text animation helps reinforce information by emphasizing key points. It allows businesses to structure their message in a way that is easy to follow, ensuring that nothing gets lost in translation.

Beyond communication, animated text also strengthens brand identity. Fonts, motion styles, and text effects can reflect a brand’s personality, making content instantly recognizable. A tech brand might use sleek, minimalist text animations, while a creative agency might opt for bold, playful motion effects. These subtle design choices make a brand’s content feel more cohesive and professional.

Boosting Engagement and Call-to-Actions

For any business or creator, engagement is the goal. Videos with dynamic text tend to perform better because they feel more interactive. Viewers are more likely to stay engaged when they see movement and variation in content rather than just static visuals.

Moreover, text animation can increase the effectiveness of a call-to-action (CTA). A simple “Subscribe Now” or “Shop Today” line can be easily ignored if it blends into the background. But when animated creatively—appearing with motion, pulsing, or changing color—it demands attention and prompts immediate action.

If you’re still relying on plain visuals and voiceovers, it’s time to rethink your strategy. Check out the infographic below to see why text animation is essential for modern video content!

Conclusion

Text animation isn’t just an extra design element—it’s a powerful tool that makes videos more engaging, accessible, and effective. It enhances storytelling, improves clarity, and ensures that messages resonate with a broader audience.

Suchismita Sinha

cputek.in

Posted on 24/04/2025 by Suchismita Sinha

Create Video with Images: The Game-Changer for Social Media Engagement

When it comes to building a solid social media presence, engaging content is the key. Brands today need to stand out amidst the clutter of endless posts, stories, and ads, that too by not investing too much time in creating videos.

That’s where creating videos with images comes into play. When you leverage simple yet effective visual storytelling, your brand can increase engagement and create a stronger connection with your audience just by using relevant images and visuals revolving around a specific topic to convey visual storytelling.

Incorporating image-based videos into your social media strategy is not just a trend, it’s a method that has proven to boost both engagement and brand recognition. Whether you’re a social media manager or part of a video editing agency, understanding how to integrate or turn static images into dynamic video content is an important skill to have in today’s competitive landscape.

The Benefits of Using Videos with Images for Social Media Marketing

Visual content has always been a powerful tool for grabbing attention, but when you add the motion of videos to static images, something magical happens. The movement keeps viewers hooked for longer periods of time, fueling their imagination, which significantly improves engagement rates.

Why does this matter?

Simply put, people are more likely to stop scrolling when they see movement. This is particularly important in the fast-paced environment of social media. By creating videos with images, you can harness this attention-grabbing power to enhance your overall content strategy.

Moreover, static images can only tell so much of a story on their own. But with the addition of motion and animation, you can breathe life into these images, turning them into compelling stories. This approach is not only engaging but also helps break down complex ideas into more digestible pieces. For example, an animated infographic or image carousel in a video can present information in a way that’s much easier for your audience to understand and retain.

How Does It Impact Brand Storytelling?

Every brand has a story to tell, and the images you choose can help tell it effectively. By adding motion to these visuals, you give your audience a more dynamic way to experience your brand narrative. Whether it’s a product demo or behind-the-scenes look at your process, creating video with images helps build a more immersive story. It goes beyond what a still image or a simple caption can convey.

The great thing about using video editing agency services is that they can help refine these visuals into a cohesive, engaging video that represents your brand accurately. Each image is strategically placed, animated, or transitioned to align with your messaging, making your brand story come to life in ways that static visuals alone can’t achieve.

Increased Engagement: A Visual Experience that Resonates

In social media marketing, the more engaging your content is, the more likely it is to be shared. And when your content is shared, it increases your reach, bringing new eyes to your brand. Videos, especially those that use images in creative and impactful ways, are inherently shareable. People love to pass on content that resonates with them, whether it’s funny, educational, or emotionally touching.

By integrating video editing agency services, you can easily produce these types of videos on a consistent basis. Whether it’s a quick product teaser or an in-depth explainer video, video content with images is a great tool for keeping your audience engaged.

Driving Conversions Through Image-Based Videos

While engagement is important, conversions are ultimately the goal of any marketing campaign. Videos with images have been shown to drive higher conversion rates. When you grab your audience’s attention with an engaging video, and guide them through a visual journey that ends with a call-to-action, they’re more likely to take that next step.

Whether you’re encouraging them to make a purchase, sign up for your newsletter, or follow your page, creating video with images is an excellent way to move them further down the funnel. The visuals add a layer of credibility and make your offer more appealing.

For a more in-depth breakdown of why creating video with images is such a valuable tool for increasing engagement, enhancing brand stories, and driving conversions, check out the infographic attached below.

It will give you a clear, visual overview of how image-based videos can elevate your marketing efforts and help you stay ahead in the digital landscape.

Conclusion

The beauty of creating marketing videos with images lies in its versatility. From boosting engagement and brand storytelling to driving conversions, videos with images offer a host of benefits that can help you strengthen your social media marketing strategy. By partnering with a video editing agency, you can harness the full potential of these visuals and seamlessly integrate them into your content marketing plan.

Suchismita Sinha

cputek.in

Posted on 24/04/2025 by Suchismita Sinha

5 Best Video Tools to Make Standout Social Media Content

Why Video Content Rules Social Media (And How to Get It Right)

Social media is more crowded than ever. Every second, new videos flood platforms like Instagram, TikTok, and YouTube. If you want to stand out, high-quality video content is no longer an option—it’s a necessity. But making great videos isn’t just about hitting records. It’s about editing, creativity, and using the right tools.

Why Video Content Works

People scroll fast. A strong video stops them in their tracks. Studies show that video content gets more engagement, shares, and conversions compared to static images or text posts. Why? Because videos tell stories. They bring emotions, visuals, and sound together to grab attention.

Brands that invest in video see better results. Whether it’s short-form videos on Instagram Reels or longer content on YouTube, a well-edited video can make all the difference.

The Challenge of Video Creation

Creating videos that perform well isn’t easy. Many businesses and content creators struggle with:

Time-consuming edits – Good videos take effort, and not everyone has hours to spare.
Lack of professional skills – Not everyone is a video editor, and complex software can be overwhelming.
Keeping up with trends – Social media moves fast. The editing styles that worked last year might not work today.

This is where the right video tools come in.

How the Right Tools Can Help

Video creation tools make editing faster, easier, and more professional-looking. Some tools are built for quick, AI-driven edits, while others offer advanced effects for detailed customization. The best part? You don’t have to be an expert to use them.

A good video tool can help you:

Create eye-catching effects without spending hours on manual editing.
Optimize videos for different platforms (TikTok, Instagram, YouTube, etc.).
Enhance video quality with filters, animations, and music.

If you’re serious about making your social media content stand out, it’s time to explore the best tools available.

What’s Next?

Not sure which tools to use? Check out the infographic below for a list of the best video tools to help you create standout social media content. Whether you’re a business, influencer, or content creator, the right tool can make all the difference.

Conclusion

Video content isn’t just trending—it’s the future. Social media platforms prioritize video, and audiences engage with it more than any other format. Using the right tools can save time, improve quality, and boost your reach. The competition is fierce, but with the right approach, your videos can stand out.

Suchismita Sinha

cputek.in

Posted on 23/04/2025 by Suchismita Sinha

Which AI Video Tool Is Right for You?

There’s no one-size-fits-all solution when it comes to AI video tools. Some are great for storytelling, others are ideal for quick edits, and a few help repurpose content across different platforms. Here’s what works best for different needs.

High-Quality AI Animation: Pika Labs & Runway ML

Pika Labs: This platform enables users to generate animations from text prompts or images. It’s particularly effective for creating simple animations quickly. However, users have reported issues with background warping and unnatural human movements, indicating that while it’s user-friendly, the output may require additional refinement for complex scenes.
Runway ML: Offering advanced features like motion tracking and green screen effects, Runway ML caters to users seeking more control over their video editing process. It supports animations up to 16 seconds and provides camera controls for motion intensity. However, some users feel that the animations can be too static, and the subscription model may not be consumer-friendly.

Transforming Text into Animated Videos: Steve.AI

Steve.AI specializes in converting text inputs, such as blog posts, into animated videos. This feature is particularly beneficial for marketers and educators aiming to repurpose written content into engaging visual formats. Users appreciate the platform’s ability to maintain consistency with animated characters and the functionality to generate videos from voice inputs. However, there are areas for improvement, such as the character search functionality, which can be cumbersome, and the need for more customization options to avoid generic outputs.

Hyper-Realistic AI Avatars: Synthesia

Synthesia allows creators to produce videos featuring AI-generated avatars that can speak multiple languages, making it ideal for corporate training and explainer videos. This technology streamlines the video production process by eliminating the need for on-camera recordings. However, while the avatars are realistic, they may lack the nuanced expressions and pacing of human presenters, which could affect viewer engagement.

AI-Assisted Video Editing: Veed.io & CapCut AI

Veed.io: This online video editor offers features like automatic subtitles and background noise reduction, simplifying the editing process for beginners. Its user-friendly interface and collaborative editing capabilities make it accessible to users at all levels.
CapCut AI: Popular among social media content creators, CapCut AI provides automated video editing features, including smart effects and content suggestions. While it offers quick edits without extensive manual work, reliance on AI-generated suggestions may limit creative control, and manual adjustments might be necessary to achieve the desired outcome.

Voice and Lip-Synced Video Creation: Resemble.AI

Resemble.AI focuses on AI-generated voice and video synthesis, allowing creators to produce realistic voiceovers and lip-synced videos from text. This is particularly useful for character animations and dubbing. High-quality input is essential to achieve the best results, and some fine-tuning may be required to match the desired output.

Upscaling and Enhancing Video: Magna.AI

Magna.AI enhances video quality by upscaling and de-noising footage, making it valuable for improving older or lower-resolution videos. Creators should be aware that while it enhances quality, it may not fully restore heavily degraded footage.

AI-Generated Short Clips: DeepAI Video

DeepAI Video generates short animated clips from text descriptions, aiding in quick visual storytelling. This tool is beneficial for creators needing rapid content generation. The output is more abstract, which may not suit all project requirements.

Ultra-Realistic AI Video Generation: Sora by OpenAI

Sora is OpenAI’s latest video generation model, producing incredibly realistic scenes from text descriptions. It’s ideal for high-quality content creation but is still in development, meaning access is limited.

Conclusion

Each of these tools makes video creation faster and more accessible. Whether you need to animate, edit, enhance, or generate content from scratch, AI now offers an assistant for almost every task.

Want to see the top 10 AI generative video tools in a quick, digestible format? Check out the attached infographic that lays them all out.

Suchismita Sinha

cputek.in

Posted on 18/04/2025 by Suchismita Sinha

10 Video Sites That Are Better Than YouTube

Exploring Video Beyond YouTube

YouTube has dominated the online video space for years. It’s the go-to platform for everything from tutorials and entertainment to business promotions. But is it the only option? Not quite.

As video content continues to grow, many platforms are offering unique features that cater to different needs. Some provide better video quality, some focus on privacy, and others give creators more control over their content. If you’ve only been using YouTube, it might be time to explore other options.

Why Look Beyond YouTube?

YouTube is massive, but it’s not perfect. Many creators and businesses struggle with strict copyright rules, unpredictable algorithm changes, and increasing competition. Monetization is also a challenge, as ad revenue depends on high views and engagement.

Other platforms offer alternative solutions. Some provide better revenue-sharing models, while others allow niche content to thrive without the pressure of mainstream trends. For businesses, certain platforms offer more professional video hosting with advanced analytics.

Different Platforms for Different Needs

Not every video platform works the same way. Some are built for entertainment, while others focus on professional use.

For Creators – Platforms like Twitch and Rumble provide better monetization opportunities and audience engagement.
For Businesses – Wistia and Brightcove help companies host high-quality videos with detailed analytics.
For High-Quality Content – Vimeo is known for its cinematic quality and lack of intrusive ads.
For Music & Gaming – Vevo offers a dedicated space for music lovers, while Bilibili is huge among anime and gaming fans.
For Privacy & Independence – PeerTube is an open-source platform that gives creators full control over their content.

Finding the Right Fit

The best platform depends on your goals. If you’re a business looking for leads, you might need a professional hosting service. If you’re a gamer, a platform like Twitch could be more effective. If you want to escape YouTube’s algorithm, Rumble or Dailymotion might be good choices.

With so many options available, sticking to just one platform might limit your reach. Exploring different platforms can help you connect with new audiences, improve visibility, and make the most of your video content.

What’s Next?

If you’re curious about what’s out there, check out the infographic below. It highlights 10 video platforms that offer something different from YouTube. Whether you’re a content creator, marketer, or just someone looking for fresh content, these platforms are worth exploring.

Conclusion

YouTube isn’t going anywhere, but it’s not the only place for video. Depending on your needs, other platforms might serve you better. Whether it’s for business, entertainment, or creative freedom, finding the right video platform can make all the difference.

Suchismita Sinha

cputek.in

Posted on 14/04/2025 by Suchismita Sinha

Types of Animation

The World of Animation: A Visual Journey Through Its Many Forms

Animation is more than just moving images—it’s a powerful storytelling tool that has transformed the way we consume media. From blockbuster films and television series to marketing campaigns and educational content, animation brings ideas to life in ways that captivate and engage audiences across different industries.

Over the years, animation technology has evolved, giving rise to a wide range of animation styles. Whether it’s a hand-drawn 2D animation, a high-end 3D CGI production, or even AI-driven animation, each type of animation serves a unique purpose in entertainment, business, and education. Today, businesses use animation to simplify complex concepts, video marketers leverage animation to increase audience engagement, and industries like healthcare and engineering utilize animation for training and visualization.

But with so many animation techniques available, it’s essential to understand the different types of animation and how they work. That’s why we’ve created an informative infographic to break down each animation style and its applications.

Why Animation Matters More Than Ever

With the rise of digital transformation, animation has become an integral part of various industries. Here’s why animation is more relevant than ever:

Engaging Content for Video Marketing – Animated videos are more engaging than static content, making them a powerful tool for video marketing and social media promotions. Businesses use explainer videos, motion graphics, and VFX animation to grab attention and enhance brand communication.
Enhanced User Experience (UX) and UI Animation – Websites and apps utilize micro animations and UI animations to improve user experience and make digital interactions more intuitive.
AI-Driven Animation & Automation – With advancements in AI-powered animation, machine learning, and intelligent automation, the animation industry is evolving at a rapid pace. AI tools help animators create lifelike movements, streamline workflows, and reduce production time.
Educational & Industrial Applications – Animation is widely used in e-learning, healthcare, and engineering to visualize complex processes that are difficult to explain with traditional methods.

Explore the Different Types of Animation in Our Infographic

Understanding different animation techniques is crucial for anyone involved in video production, digital marketing, UI/UX design, or visual storytelling. To make learning easier, we’ve compiled a visually engaging infographic that explores the 12-15 different types of animation, their features, and their real-world applications.

Whether you’re a video marketer, UI designer, student, or animation enthusiast, this infographic will provide you with a comprehensive overview of animation styles and how they shape the digital world.

So, if you’re curious about animation and want to learn more in an engaging format, scroll down to explore our detailed infographic. Discover how different animation styles bring creativity to life and get inspired for your own projects!

Conclusion

Animation continues to evolve, blending creativity with cutting-edge technology like AI, APIs, and automation. As industries increasingly rely on animation for storytelling, branding, and user engagement, understanding its various types becomes more valuable than ever.

Suchismita Sinha

cputek.in

Posted on 14/04/202514/04/2025 by Suchismita Sinha

Still Using Stock Footage? That’s Why No One Cares About Your Ads!

Why Your Ads Aren’t Getting Noticed (And How to Fix It)

You’ve spent time, effort, and budget crafting an ad, but the engagement just isn’t there. People scroll past, skip, or worse—don’t even remember seeing it. What went wrong?

It’s not always about the product or message. The problem could be something much simpler: your visuals just aren’t standing out.

The Problem with “Good Enough” Content

In a world where audiences are bombarded with content, playing it safe is the fastest way to be ignored. Many brands rely on stock footage because it’s quick, accessible, and looks professional—but looking professional isn’t the same as being memorable.

Think about the last ad that truly caught your attention. Was it something you’d seen a hundred times before? Probably not. The most impactful ads feel fresh, personal, and crafted with intent.

Now, compare that to generic stock footage—a smiling handshake, a slow-motion coffee pour, an office team high-fiving. It’s polished, but does it actually say anything?

The Science of Why Stock Footages/ Videos Fails

Consumers process visuals faster than text, which means your imagery needs to tell a story instantly. Stock footage, however, lacks context. It wasn’t made for your brand, and that disconnect is obvious to viewers.

More importantly, research shows that people engage more with content that evokes emotion. Authentic videos, built around real experiences and tailored storytelling, trigger emotional responses—while stock footage remains generic and forgettable.

Even big brands don’t rely on random clips. Nike doesn’t use stock athletes. Airbnb doesn’t showcase random hotels. They invest in original content because it builds trust, connection, and engagement.

The Hidden Cost of Stock Footage

Stock footage isn’t just uninspiring—it can actually hurt your brand.

Lack of originality → If competitors use the same footage, your brand loses distinction.
No emotional hook → Without real storytelling, viewers won’t relate or remember.
Inconsistent branding → Mixed styles from different clips create a disjointed message.
Perceived inauthenticity → Audiences recognize stock content and may see your brand as impersonal.

What Works Instead?

If you want your ads to drive real engagement, your visuals need to be as unique as your brand.

Custom Video Production → Tailored content designed for your brand message.
Motion Graphics & Animation → Visually compelling ways to explain complex ideas.
Product & Brand Films → Showcasing real products and experiences builds trust.
Strategic Video Marketing → Well-crafted storytelling ensures higher engagement.

Still not convinced? Look down at the infographic below for a breakdown of why stock footage could be holding your brand back—and what you can do about it.

Conclusion

Stock footage might seem like an easy solution, but it often lacks the originality and emotional depth needed to truly connect with your audience. Brands that invest in custom video solutions, motion graphics, and brand-focused storytelling don’t just capture attention—they build lasting connections.

Suchismita Sinha

cputek.in

Posted on 11/04/2025 by Suchismita Sinha